Christian Missions Newsletters: A New Series (part 1)
Note: This is a series for the Christian missionary on how to use your newsletter as a tool for missions as well as invest in the lives of your partners. Missions newsletters are crucial, and they can be fun!
“From the time of the Gutenberg Bible, Christianity ‘has walked on literate feet’ and has directly or indirectly required literacy of others. However, two-thirds of all people in the world are oral communicators–those who can’t, don’t, or won’t learn through literate means. Ironically, an estimated 90% of the world’s Christian workers presenting the gospel use highly literate communication styles.” Pg. 437, Making Disciples of Oral Learners; Perspectives on the World Christian Movement.
“A picture says a thousand words,” the saying goes. Is it any wonder, after reading the above quote, that Youtube, Instagram, Snapchat, Facebook, and Pinterest are highly popular forms of transmitting information? Movies are still selling out. Youtube videos are going viral. Stories sway people more than statistics.
An oral learner, “transmit their beliefs heritage, values, and other important information by means of stories, proverbs, poetry, chants, music, dances, ceremonies, and rites of passage. The spoken, sung or chanted word associated with these activities often consists of ornate and elaborate ways of communication. (page 437, Making Disciples of Oral Learners)” Mission newsletters should be more than an update on your ministry.
They should be a mission unto themselves.
They should tell me a story using fictional techniques or through pictures.
Your videos should include short snapshots and video shots of you working in your ministry as you talk passionately about why you are where God put you, and it should be less than five minutes in length.
In the book, “Jesus, My Father, and The CIA,” Ian Morgan Cron uses fictional techniques to tell his memoir. No dry narrative here. It’s personal. It’s emotional. It’s entertaining. So in the next few weeks or so, I’ll take a part the missionary newsletter and teach you how to turn a necessary chore into something fun and creative while saving time.
Meanwhile, in the comments, tell me the kind of methods you use to make your newsletters appealing. Please also share with me any questions you may have and I will answer them in a blog post here.